A walk down the cosmetics section of any department store, or a glance at the long list of skincare products sold on specialty web sites, is enough to make even the most die-hard skincare aficionado head for the bar of soap. How in the world can anyone without an MD or a PhD in Biochemistry, figure out what products to use, and what products transcend the hype presented on the box. Whom do you believe about the efficacy of the latest ingredient, guaranteed to cure all that ails your skin? The doctor, the women in the white coat at the mall, the lady next door, or perhaps the hypester screaming on the late-night infomercial.
The truth is that there are very few active ingredients in skincare that have EVER been shown to produce real, clinically documented improvements in the cosmetic appearance of the skin. The appropriate combination of these products, at maximal concentrations of the active ingredients, and at the correct pH (level of acidity), is what separates the wheat from the chaff in skincare. The reality is that the skincare needs of every person in the world could be met by distilling all the products sold into about 30 jars. An educated consumer will realize that most expensive, rarely equates with most efficacious, and that the prettiest jar or best smell, is not usually the best use of money.
The basic ingredients which reside on the clinically proven list include: glycolic, salicylic, and lactic acids, kinetin, Vitamin A and retinols, Vitamin C, various peptides, hydroquinone, niacin, hyaluronic acid, kojic acid, arnica, and sun blocks such as zinc oxide, titanium dioxide, and parsol.
At pH Advantage, we strive to include only those ingredients with clinical efficacy, at maximum concentrations and pH Levels in our products. Our online skin analysis software optimizes and personalizes a regimen for each set of unique individual needs. We also recognize that each individual’s needs change over seasons as well as stages of life. We firmly believe that a well informed consumer is our best patient! Enjoy our products, don’t cheat on us, and send your friends!
Dr. Cohen